The Pulse Principles: Ethical Biometric Intelligence™
The World’s First Charter for Ethical Biometric Intelligence
At Fierce, we pioneered Biometric Intelligence™ to transform how humans grow, lead, and perform at work. But with innovation comes responsibility. Biometric Intelligence touches the most personal signals of who we are. If misused, it could exploit. If done right, it can unleash human potential at a scale the world has never seen.
We believe the world needs a standard.
We created one.
This is our commitment - to our clients, our people, and the future of work:
As Featured In
Our Vision
We believe Biometric Intelligence™ will define the future of leadership and performance.
We will lead the world in ensuring it is designed to:
- Serve people, not exploit them.
- Preserve dignity, privacy, and trust.
- Unlock potential in minutes, not years.
We call this Ethical Biometric Intelligence™.
This framework builds on the technology that powers Pulse by Fierce, our platform for real-time leadership insight. Validated through independent Korn Ferry research, it transforms biometric signals into measurable improvements in trust, resilience, and performance.
Our Commitments
- Human First: Biometric Intelligence will always empower, never replace. It exists to strengthen resilience, decision-making, and performance — not to diminish humanity.
- Privacy by Design: Your biometric data is yours. It is protected, anonymized, never sold, and never shared without permission.
- Transparency: We will always be clear about what we collect, how it is used, and why. No black boxes. No hidden agendas.
- Fairness & Inclusivity: We actively test and refine to reduce bias and ensure accessibility across all populations, geographies, and roles.
- Accountability: We validate outcomes through independent science, enterprise pilots, and continuous scrutiny. When we claim impact, we prove it.
What We Will Not Do
- We will never use biometric intelligence to penalize, surveil, or control employees.
- We will never commercialize individual biometric data for profit.
- We will not design systems that exploit vulnerability or compromise human dignity.
Our Role as Stewards
We are the stewards of Ethical Biometric Intelligence™.
We call on leaders, enterprises, and innovators to join us in holding the line — ensuring this new technology enhances work, strengthens trust, and benefits humanity.
Ethical Biometric Intelligence™ and Biometric Intelligence™ are trademarks of Fierce Inc., with patents pending covering the underlying biometric-interpretation and performance-enhancement methodologies.
The Pulse Principles: Ethical Biometric Intelligence™
The World’s First Charter for Ethical Biometric Intelligence
At Fierce, we pioneered Biometric Intelligence™ to transform how humans grow, lead, and perform at work. But with innovation comes responsibility. Biometric Intelligence touches the most personal signals of who we are. If misused, it could exploit. If done right, it can unleash human potential at a scale the world has never seen.
We believe the world needs a standard.
We created one.
This is our commitment – to our clients, our people, and the future of work:
As Featured In
Our Vision
We believe Biometric Intelligence™ will define the future of leadership and performance.
We will lead the world in ensuring it is designed to:
- Serve people, not exploit them.
- Preserve dignity, privacy, and trust.
- Unlock potential in minutes, not years.
We call this Ethical Biometric Intelligence™.
This framework builds on the technology that powers Pulse by Fierce, our platform for real-time leadership insight. Validated through independent Korn Ferry research, it transforms biometric signals into measurable improvements in trust, resilience, and performance.
Our Commitments
- Human First: Biometric Intelligence will always empower, never replace. It exists to strengthen resilience, decision-making, and performance — not to diminish humanity.
- Privacy by Design: Your biometric data is yours. It is protected, anonymized, never sold, and never shared without permission.
- Transparency: We will always be clear about what we collect, how it is used, and why. No black boxes. No hidden agendas.
- Fairness & Inclusivity: We actively test and refine to reduce bias and ensure accessibility across all populations, geographies, and roles.
- Accountability: We validate outcomes through independent science, enterprise pilots, and continuous scrutiny. When we claim impact, we prove it.
What We Will Not Do
- We will never use biometric intelligence to penalize, surveil, or control employees.
- We will never commercialize individual biometric data for profit.
- We will not design systems that exploit vulnerability or compromise human dignity.
Our Role as Stewards
We are the stewards of Ethical Biometric Intelligence™.
We call on leaders, enterprises, and innovators to join us in holding the line — ensuring this new technology enhances work, strengthens trust, and benefits humanity.
Ethical Biometric Intelligence™ and Biometric Intelligence™ are trademarks of Fierce Inc., with patents pending covering the underlying biometric-interpretation and performance-enhancement methodologies.