“We chose to partner with Fierce because the foundations that underpin each Fierce Conversation program match the authenticity of our culture.”

- Trina Hamilton, Head of Leadership Development at Coast Capital Savings

$300K

in annual
revenue

23%

improvement in
coaching scores

13%

successful execution
of strategic initiatives

IDENTIFYING THEIR TOUGHEST BUSINESS CHALLENGES.

Coast Capital’s reputation as a relationship-based credit union is due to the organization’s continued commitment to workplace culture and leadership development. As part of this commitment, Coast Capital launched their Leaders Who Inspire (LWI) Development Program in 2015.

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LOSING TIME AND MONEY

Revenue and time were being lost due to unproductive conversations.

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LOW PRODUCTIVITY

The full potential of leaders and employees was untapped and unrealized.

Coast Capital Savings needed to:

  • Connect leaders by strengthening methods of
    communication
  • Develop effective leadership skills
  • Increase frequency of conversations and
    collaboration
  • Maintain positive 75-year history as a
    relationship-based credit union

“We wanted to redefine what it means to lead by building depth among leadership—empowered leaders with emotional intelligence, agility, people-orientation, and self-awareness.”

- Karen Craig, Director of Corporate Learning, Coast Capital Savings

ADDRESSING THEIR PROBLEMS HEAD-ON.

Working with the Leadership Development team at Coast Capital, Fierce developed a leadership training program that concentrated on five specific programs: Coaching, Feedback, Accountability, Delegation, and Generations.

Coaching conversations uncovers solutions, prompts potent action, and unblocks professional paths. Leaders at Coast Capital have expanded their skills in coaching to aid their teams in producing self-generated insights.

Fierce Coach Program

Feedback helps us see what we may not see. These candid, two-way conversations are now being had with greater ease, increasing a sense of connectedness throughout Coast Capital Savings.

Fierce Feedback Program

Accountability moves teams from excuses to action. A sense of individual and collective ownership has increased throughout Coast Capital Savings, allowing teams to overcome obstacles and achieve goals more efficiently.

Fierce Accountability Program

Skillful delegation clarifies roles, ends micromanagement, and puts people on a clear path of professional development. Leaders have been able to create less stress, more clarity, and opportunities for growth within Coast Capital.

Fierce Delegate Program

Undo age-related silos, increase inclusion, and create a competitive advantage for your business. Understanding between generations has increased within the organization, creating a more united and inclusive working environment.

Fierce Generations Program
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“The workshops introduced me to a different and more effective way to enrich relationships…In the past, I would have talked more and listened less. The workshops really sparked thought-provoking questions, empowering others to work through solving their own issues.”

– Ron, Coast Capital Savings

ACHIEVING BIG RESULTS.

  • 125+ Managers at Coast Capital have completed
    Fierce training
  • Employee engagement improved measurably
  • Effective conversations increased amongst leadership
  • Individual effectiveness scores increased company-wide

“There’s no pretense to Fierce, we knew the skills learned would serve our leaders well into the future.”

- Trina Hamilton, Head of Leadership Development, Coast Capital Savings

$300K

in annual
revenue

23%

improvement in
coaching scores

 13%

successful execution
of strategies

HOW FIERCE IS YOUR COMPANY?

9 Questions To Uncover If Your Conversations Are Setting You Up For Success

Official Member - Forbes Business Development Council Women’s Business Enterprise National Council SHRM Astra Women Owned Inc 5000

Fierce, Inc., 101 Yesler Way, Suite 200, Seattle, WA 98104
(206) 787-1100

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